In order to help clients make more impact
with their brands, Retail Innovations can provide the services of Nick Hewison, an MBA
qualified expert in developing effective marketing strategies for both consumer
and business brands.Nick Hewison - Brand Strategy
In order to help clients make more impact
with their brands, Retail Innovations can provide the services of Nick Hewison, an MBA
qualified expert in developing effective marketing strategies for both consumer
and business brands.
Nick has 15 years experience with leading FMCG manufacturers in the food and non-food sectors. At Rowntree Mackintosh confectionery, now part of Nestle, he introduced the first promotion evaluation system to be used by the Marketing department for the development of their promotional strategy.
As Commercial Director for the Retail sector at Berol, he managed the sales and marketing teams, controlling the trading relationships with leading retailers. Nick’s flexible character and broad knowledge has been used to advantage in projects as diverse as the launch of a TV channel and a new marketing strategy for Book Tokens.